3S® Employer Branding model

ICMA Group has developed a unique Employer Branding model and it goes by the name 3S®.

The research offers an answer to three core questions:

  • Size: how well-known is an organization in the labour market?
  • Seduce: how attractive is an organization in the labour market?Seduce
  • Star: to what extent does an organization succeed in attracting top notch employees in the labour market?Star

The new model has been launched on the Belgian market by means of a comparative survey among more than 30 of the largest employers in the Belgian retail industry. In the meantime, the results are ready and the award ceremony has taken place on Wednesday, December 7th at The Hotel in Brussels.

ICMA Group gladly congratulates the three most attractive Retailers in Belgium:
Van Marcke
Contact us for more information about our brand new 3S® model.